Yiyang Zhang,Tao Chen,Yujing He

With the rapid development of digital technology, the application of virtual reality (VR) technology in the field of education has gradually become an important direction of art education innovation. This paper focuses on the integration of VR technology in visual art and design courses, and discusses its role in promoting college students' creative thinking, technology acceptance and challenges. Research shows that VR technology significantly improves students' artistic perception and creativity through immersive experience, interactive operation and virtual scene construction, while reducing the cost and space constraints of traditional creation. However, problems such as the universality of equipment, the lack of technical ability of teachers and the lack of long-term effect research still need to be further solved. This study is based on constructivist learning theory and immersion theory, combined with Technology Acceptance Model (TAM).

virtual reality Technology; visual art design; teaching innovation; creative thinking; Technology Acceptance Model (TAM)

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